Articles

January 19, 2022 by Charles

KPIs the value and the danger

If you want to set clear objectives and measure progress then don’t underestimate the difficulty of defining good key performance indicators (KPIs). I have repeatedly seen the disaster or poorly implemented KPIs. They waste tremendous amounts of time when people are forced to track meaningless numbers which don’t add value to your business. In the worst case, it can drive
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"Innovative Customer Experiences: The 11-star Exercise" Featured image
January 16, 2022 by Charles

Innovative Customer Experiences: The 11-star Exercise

A workshop you can do with your team to develop innovations for customer experience. I performed this exercise during a 3-hour workshop with my team based upon the principles described by Brian Chesky (CEO of Airbnb) when interviewed by Reid Hoffman. The outcome was a fascinating list of ideas and an energised team who were motivated to delight customers. Why
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"How to review a Non-Disclosure-Agreement" Featured image
January 11, 2022 by Charles

How to review a Non-Disclosure-Agreement

A step by step guide on how to check an NDA This article will provide you with a guideline on how to review a non-disclosure agreement (NDA). 📃 NDA contracts are often the first step of any commercial engagement. They set out how confidential information will be protected. A breach of an NDA can significantly harm, or even end a
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